The Challenge
Asessippi Ski Area & Resort is a beautiful 26-run ski resort situated in one of the largest valleys of Manitoba. When Manitobans drive west towards the mountains, they practically have to drive past this ski area. With the slow decline of new guests and Asessippi celebrating it’s 20th birthday, Asessippi looked towards CoPilot to develop a year-long strategy that would get people excited about winter on the slopes again.